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Genesis - Blank Space

If you were unthethered, where would you go?

A brand film that speaks to Genesis' approach to luxury, their brand DNA, and their freedom to craft without the burden of legacy.

Styleframes 

Genesis_Blank_Canvas__fixed_01.png
b042a9d4-bba6-42b3-8af0-70c05f2b21a8.png
magnific-RNTzqN2iWGgU053vsb9s-Genesis_Blank_Canvas__0002_Layer-2.jpeg
genesis_GRIF_fluid_4k.png

Process Reel.

Our process reel below gives a peak behind the curtain of our process on this job. Weeks of experimenting, RnD, design iterations, and simulation tests went into crafting each scene.

Development.

berlinetta_dunes_008.png
Spline_outline_saltflats_001_.png
GRIF_spline_car_001_.png
sculpture_006_red.jpg
salt_flats_contour_shader_004_.png
Salt_flats_Xray_001_.png
Helicopter_04.png
front_snow_003.png
berlinetta_dunes_010.png
donut_comps__00003.png
GRIF_glass_Car_.png

Credits

Director : GRIF
Production Company : Nexus Studios
Sound Design : Echolab
Finishing : Trafik

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